Socio-economic impact of creative organisations and lifestyle enhancement: an insight from the Napoli Teatro Festival

This article explores the issue of economic and social impact analysis applied to the field of theatre festivals. By taking as case the Napoli Teatro Festival, our purpose is to outline an integrated model of evaluation which comprises four dimensions: economic, social, environmental and ethics. Starting from a reconceptualization of the concept of impact analysis, we will engage into the debate on the meaning attached to the concept of impact analysis by reflecting on the measurement of the economic and social dimensions. We will then clarify each single step of the research and the methodological tools applied to the evaluation of the NTFI.