Consumers face complex choices when buying wine, a highly differentiated product sold at widely varying prices. This paper aims to provide a monetary valuation of some key credence attributes of wine, such as certifications and quality ratings made by expert tasters. The implicit price of DOC-DOCG certification is of extreme importance. It gives access to a collective reputation and enables a premium price to be captured from consumers. With this in mind, hedonic price estimation was performed on a specific Italian grape variety (Aglianico).
The hedonic price for an Italian grape variety / CARACCIOLO di TORCHIAROLO, Francesco; Cembalo, Luigi; Pomarici, Eugenio. - In: ITALIAN JOURNAL OF FOOD SCIENCE. - ISSN 1120-1770. - 25:3(2013), pp. 289-294.
The hedonic price for an Italian grape variety
CARACCIOLO di TORCHIAROLO, FRANCESCO;CEMBALO, LUIGI;POMARICI, EUGENIO
2013
Abstract
Consumers face complex choices when buying wine, a highly differentiated product sold at widely varying prices. This paper aims to provide a monetary valuation of some key credence attributes of wine, such as certifications and quality ratings made by expert tasters. The implicit price of DOC-DOCG certification is of extreme importance. It gives access to a collective reputation and enables a premium price to be captured from consumers. With this in mind, hedonic price estimation was performed on a specific Italian grape variety (Aglianico).I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
