The Social Issue in Contemporary Society: Relations Between Companies, Public Administrations and People

Talking about how world is changing, we agreed that societies are changing too and new social issues are raising. The relationship between actors in the global environment and in the local as well, is changing because of financial crisis, new technological revolution, climate change, richness reallocation and concentration. We can see that value creation and management models in organizations are often uncoherent with the satisfaction of needs. The ability to create competitive advantages on a financial level seems to be increasingly developed. This can be sustained by the clear trend that leads companies to grow in size or create strong groups by shifting uncertainty over the weaker part of the market and unorganized systems and citizens. In this misalignment, empty spaces in the economic environment are opened. These spaces are those where the action of the public system can no longer be effective (or where it has never been) and where, more and more, the private interests are weak or absent. New wants are emerging in these areas and traditional models are no longer able to answer many of these needs. Now we are constantly looking for new solutions, but often the answers are already outdated. But the real answer to these phenomena is really that supported by the most influential managerial theories? In some cases, we can observe that old rules of business and administration are being torn up and organizations are not able to face the new challenges.